Do This if Your Competition Bugs You

Between you and me:

Seeing successful competitors can be pretty crushing.

At least for me.

It often makes me feel weak and lost in comparison.

The magic word here is "comparison".

Because I have found a good antidote to that pointless feeling of helplessness.

One: Break your business into its vital parts

Two: Work on the parts dispassionately but steadily

That's it!

Short, sweet, and effective.

Because I turn my attention away from what I can't control, to what I can.

This alone wipes away the helplessness.

OF COURSE, I feel small, when comparing my business to a strong 800 pound gorilla.

That's because it IS small.

But this is not a comparison contest.

The only job to drive a business to success is to

One: Find the most vital levers, and

Two: pull them relentlessly.

And here they are again, our two steps.

If you follow them properly, several "magic" things happen:

First, your focus turns towards action.

That frees you up mentally and pulls you out of the self-indulged catatonia that comes from peer-comparison.

Second, you start acting.

Action has always been the best thing to get real-world results.

I have yet to see a business builder who worried himself to success.

But I see one after the other that acts himself to that place.

And third, action leads to momentum.

And momentum leads to more action.

In other words, you put yourself on an UPWARD SPIRAL.

And the best thing, let's make that number four:

When spending your time with action to find and pull the important levers, you forget to worry and care for your oh-so-big competitors.

You start to focus on what counts.

Namely serving your clients, positioning yourself, streamlining fulfillment, making better offers, or what the heck your biggest levers are right now.

So, from now on, whenever that crushing feeling comes, please remember:

One: Go back to your biggest levers

Two: Work on one of them. Preferably the biggest.

And I promise: You will never run out of work.

Because you can always improve, where it counts.

Even if that wasn't true:

Once you WOULD have reached THAT point, you would for sure not have to worry about competitors anymore.

Let me know how you feel about your competition.

I know it's a touchy topic.

But I hope my two-step tactic helps you a bit.

Oh, and if you wonder HOW to do that lever-finding and working thing:

I have a blueprint for that.

A step-by-step process to find the most important parts and to turn that into clear and simple action steps.

Please let me know if I should turn this part into some free mini-course, or some costly big one, or both.

Thanks so much and have a great day!

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