Why Care for Business and Life?

I strive to help business owners to have a great business and a great life.

Why do I connect the two?

Why not just write exclusively about business success, or only about life?

Because they intertwine as heavily as can be.

It's like one is your leg and the other is your whole body.

Now, helping to have a strong right leg, but not caring for the left leg, not to speak of the rest of your body, just DOESN'T MAKE SENSE to me.

But that's what I see happening everywhere.

Business and life are heavily interlocked

Let's circle in with some harmless looking questions:

How many hours per day do you spend on your business?

How much mental energy do you spend on your business?

How much do you identify yourself, your self-worth, with owning and building a business?

All this time, energy, and self-identification you direct to thinking, worrying, feeling, about your business is nothing else than LIFE energy.

You can't just say, here's business, here's life.

They belong together.

That's also why I know of no worse idea than "Work-Life-Balance".

If your work is not a great part of your life then GET OUT OF IT!

And look for some work that IS LIFE.

Now, and that's where building a business comes in like a white knight.

Because Business is one of the greatest tools to support life.

You can have just a splendid life, without ever having owned a business.

I know several people who do, and I am thankful to have them as friends.

Still, owning a great business, to me, is one of the most reasonable and best tools to support having a great life over all.

Because as long as you live in an industrial society, we need MONEY.

At the same time, we all dream of having the TIME to do whatever we want.

Needing money and wanting time can be a big dilemma.

Especially if you sell your time by the hour, needing lots of time to get enough money.

And owning a splendid, well-oiled, little money generating machine, AKA a great business, is one of the best tools I know to solve this MONEY and TIME dilemma.

Because if you do it right, it can deliver both:

The MONEY you need AND the TIME you wish for.

But rightly doing it, you must! - To phrase it in Yoda-Style.

And THAT'S where I come in with my whole show.

Because I'm doing exactly this for 25 years and counting.

So I have one thing or the other to share with you so that you can do the same.

But a great business not only pays your bills and frees up your time. (That you would otherwise need to sell by the hour, spending TONS of precious life-time.)

Business enriches life - if used with caution

Building and running a great money making machine can heavily ENRICH your life.

And I don't mean by putting more dineros in your pocket, this time.

I mean by giving you a playground to create something, to test your abilities, to grow, to exchange with like-minded people and grow together.

Non-Business types of people don't get me when I tell them:

To me, this is some kind of self-expression.

A musician makes music, a painter draws pictures, a writer writes books (or blog articles like this one) and a business builder builds businesses.

It's a game, and art form, self-expression.

But like any of these arts, you need to follow them with caution.

Because otherwise it sucks up your life and makes you confuse the priorities.

Then the tail starts wiggling with the dog.

While this can happen with any of these arts, business building seems to have its very own danger of taking over the other parts that make a well-rounded and great life.

But if you see this danger, and manage it, you can use business to enrich your life, like any other soft drug.

But seeing it and managing it, you must. - To Yoda it again.

And again, that's where my blog and training come in.

I'm here to help you with the one while caring for the other.

To get back to our leg-and-body picture:

I just can't bring myself to only help you get a strong right leg and neglect your left one or the rest of your body.

Even more: By making you only focus on your right leg, I would SUPPORT you in neglecting the rest of your body.

I CAN'T do that.

I have an inner block to do it.

Any time I start publishing something that ONLY goes about success and money, this other feeling pops up:

Let's not lure your readers into a distorted reality.

Help them to see and remember that the business is the tool and not the end.

Don't add to the confusion - Help to solve it!

Now, THAT'S why I can't bring myself to only help you to build a money generating machine that brings in a few millions.

I NEED to always remind you of the other side.

Of the LIFE that you are living, WHILE you build your machine.

In my philosophy it's NOT: Build the machine now, have a life later.

I go: Have a great life WHILE building the machine, and have one, once it's built.

Now, I hope I've cleared up why business and life belong together for me.

Any time from now on, you see the people on YouTube miss the life part in their message, and tell you how to get to $100 million first, to then strive for the $500 million, which makes a nice goalpost to aim towards billionairedom, halt for a second and ask yourself:

Do I want a steroid-pumped up Arnold-Schwarzenegger-like right leg, or do I want a well toned, strong, dynamic and well-functioning overall body?

If you want the second, I'm your man.

And NO, you can't have BOTH.

Because time is limited and scarce.

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